Overview
HubSpot AI adds content generation, forecasting and conversation summarisation inside HubSpot's CRM and marketing suite. It is aimed at business and revenue teams.
Key Features
AI content assistant. Drafts marketing copy.
Forecasting & insights. Surfaces trends from CRM data.
Email summarisation. Summarises threads and calls.
Chatbot builder. Create conversational flows.
Contact enrichment. Fills in account context.
Pricing
Free
Free
forever
- Core capabilities
- Standard usage allowance
Pro
Custom
- Full feature set
- Higher usage limits
Enterprise
Custom
- Team and admin controls
- Priority support
Pros & Cons
What we like
- Embedded in a full CRM
- Helps marketing and sales
- Free tier available
- Time-saving drafting
What could be better
- Deepest value with paid HubSpot
- Best for business users
- Some AI features still evolving
Editor's Rating
4.5
Out of 5
Alternatives
Jasper
Marketing
Jasper is an AI copywriting tool aimed at marketing teams that need on-brand content at scale.
AdCreative
Marketing
AdCreative.ai generates ad and banner creatives for social and display campaigns.
Mailchimp AI
Marketing
Mailchimp's AI helps generate campaign content, subject lines and send-time suggestions.
Related Tools
Zapier
Productivity
Zapier connects thousands of apps so you can automate workflows without writing code.
Notion AI
Productivity
Notion AI adds drafting, summarising and Q&A inside the Notion workspace.
ChatGPT
Writing
ChatGPT is a conversational AI assistant from OpenAI that helps with writing, brainstorming, coding and research through natural-language chat.
Frequently Asked Questions
Some HubSpot AI features are free; advanced ones require paid hubs.
Drafting marketing content, summarising conversations and surfacing CRM insights.